Morph Magazine

Asian Animation Industry: Strategies, Trends and Opportunities

by on Aug.26, 2010, under Animation

(M2 PressWIRE Via Acquire Media NewsEdge) Dublin – Research and Markets (http://www.researchandmarkets.com/research/0db1d8/asian_animation_in) has announced the addition of the “Asian Animation Industry: Strategies, Trends and Opportunities” report to their offering.

Much of Asia’s animation production since the 1960s has been tied to foreign interests attracted by stable and inexpensive labour supplies. For nearly forty years, western studios have established and maintained production facilities, first in Japan, then in South Korea and Taiwan, and now also in the Philippines, Malaysia, Singapore, Vietnam, Thailand, India, Indonesia, and China. The economics of the industry made it feasible for Asia to feed the cartoon world, to the extent that today, about 90% of all American television animation is produced in Asia.

The usual procedure is for pre-production (preparing the script, storyboard, and exposure sheets) to be done in the United States or other headquarter countries, after which, the package is sent to Asia for production (drawing cels, colouring by hand, inking, painting, and camera work). The work is sent back to the U.S. or other headquarter country for post-production (film editing, colour timing, and sound). Offshore animation has led to the creating and nurturing of a local industry, as an infrastructure is built up, equipment is put into place, and skills are transferred.

An emerging trend in the Asian animation industry is the increasing focus towards production of local animation content for television as well as production of animated movies. An increasing number of Asian animation studios are giving importance to owning and protecting animation content by investing in intellectual property protection mechanisms.

Key Topics Covered: Introduction Animation in Asian Societies Establishment of Local Animation Industry LOCAL CONTENT PRODUCTIONS SUCCESSFUL BUSINESS MODELS Influence of Foreign Animation Styles POPULARITY OF FOREIGN ANIMATION Trends in Animation Outsourcing to Asia ANIMATION OUTSOURCING IN CHINA ANIMATION OUTSOURCING IN INDIA ANIMATION OUTSOURCING IN SOUTH KOREA ANIMATION OUTSOURCING IN PHILIPPINES ANIMATION OUTSOURCING IN TAIWAN ANIMATION OUTSOURCING IN VIETNAM Trend towards Co-Productions CO-PRODUCTIONS IN JAPAN CO-PRODUCTIONS IN CHINA CO-PRODUCTIONS IN KOREA CO-PRODUCTIONS IN INDIA CO-PRODUCTIONS IN TAIWAN CO-PRODUCTIONS IN PHILIPPINES Controversies Surrounding Foreign Animation PHILIPPINES SINGAPORE KOREA MALAYSIA INDONESIA Animation Studios in Asia India Current State of the Industry KEY TRENDS CHALLENGES Business Models of Animation Studios in India REVENUE MODELS COST STRUCTURE CASE OF TOONZANIMATION INDIAS IN-HOUSE ANIMATION PROJECT CASE OF HANUMAN INDIAS FIRST FULLY INDIGENEOUS FEATURE FILM Size of the Indian Animation Industry RISING DOMESTIC DEMAND STATISTICS ON ANIMATION STUDIOS IN INDIA The Risks Future Outlook Strategies for Animation Studios in India Animation Schools in India Key Animation Studios in India ACROPETAL ANIMEDIA LTD COLOR CHIPS COMPUDYNE WINFOSYSTEMS LTD CREST COMMUNICATIONS DQ ENTERTAINMENT DIGIKORE DESIGNS ESCOTOONZ HEART ANIMATION JADOO WORKS MAYA ENTERTAINMENT MEDIAWORKS PAPRIKAAS ANIMATION STUDIOS PENTAMEDIA TOONZ ANIMATION INDIA UTV TOONS WONDERTOONS ZEE INSTITUTE OF CREATIVE ARTS China Current State of the Industry KEY TRENDS CHALLENGES DEMAND FOR LOCAL CONTENT GOVERNMENT SUPPORT MARKET OPPORTUNITY Business Models of Animation Studios in China REVENUE MODELS COST STRUCTURE CASE OF THRU THE MOEBIUS STRIP THE FIRST CHINESE 3D ANIMATION MOVIE Size of the Chinese Animation Industry Statistics on Animation Studios in China The Risks Future Outlook Strategies for Animation Studios in China Animation Studios in China SHANGHAI STARTS INFO-CREATION CORPORATION BEIJING HONG YE ANIMATION CO.

SHANGHAI HONG QING TING ANIMATION PRODUCTION CO.

ANIMATION PRODUCTION DEPARTMENT OF CCTV HONG YING UNIVERSE CO.

ANIMATION INSTITUTE, BEIJING BROADCASTING INSTITUTE SHANGHAI YI LI MEI ANIMATION CO. LTD.

MORNING SUN ANIMATION GROUP South Korea Emergence of the Industry Functioning of Korean Animation Studios Changing Business Models GOING BEYOND SUBCONTRACTING INVESTMENTS BY INDUSTRIAL GROUPS CHANGES IN INDUSTRY STRUCTURE SUCCESS IN OTHER COUNTRIES Current State of the Industry GOVERNMENT SUPPORT COLLABORATION WITH OVERSEAS PARTNERS KEY TRENDS LOCAL CONTENT Challenges Strategies for Korean Animation Studios OVERSEAS MARKETING Market Opportunity SIZE OF THE KOREAN ANIMATION INDUSTRY Statistics on Animation Studios in Korea Future Outlook Animation Schools in Korea Animation Studios in Korea ANI VILLAGE COMPANY LTD.

CHARACTER PLAN DOOLYNARA DR. MOVIE COMPANY DONGWOO ANIMATION HAHNSHIN CORPORATION HANHO HEUNG-UP HANHO HEUNG-UP IMAGE PLUS PLUS ONE ANIMATION SAEROM ANIMATION SEOL MOVIE SUNWOO ENTERTAINMENT Philippines Current State of the Industry KEY TRENDS COMPETITION INDUSTRY CAPACITY BRAND BUILDING GOVERNMENT SUPPORT DEMAND FOR LOCAL CONTENT Industry Recovery Challenges Animation Training Schools in Philippines Statistics on Animation Studios in Philippines Strategies for Philippine Animation Studios Future Outlook Animation Studios in Philippines TOP DRAW ANIMATION PHILIPPINE ANIMATION STUDIO INC.

Taiwan Past the Turbulent Times Current State of the Industry KEY TRENDS LOCAL CONTENT COMPETITION GOVERNMENT SUPPORT COMPETITIVE ADVANTAGES Challenges Threats to Taiwan Animation Studios INTERNAL THREATS EXTERNAL THREATS Animation Schools in Taiwan Statistics on Animation Studios in Taiwan Strategies for Animation Studios in Taiwan Future Outlook Animation Studios in Taiwan Key Animation Studios in Taiwan WANG FILM PRODUCTIONS HONG YING UNIVERSE CGCG INC.

LEADER ASIA PACIFIC CREATIVITY CENTER Vietnam Early Foreign Entrants into Vietnam Key Trends CAPABILITIES OF VIETNAMESE ANIMATORS Challenges Future Trends Statistics on Animation Studios in Vietnam Strategies for Animation Studios in Vietnam Future Outlook Japan Key Trends MARKET OVERVIEW COLLABORATION BETWEEN JAPANESE AND OVERSEAS STUDIOS OUTSOURCING TO OTHER COUNTRIES Successful Business Models Anime Exports OVERSEAS INFLUENCE OF ANIME Globally Successful Japanese Animes THE POKEMON PHENOMENON Japanese Anime Production Models PROMINENCE OF 2D RETAS – SOFTWARE FOR ANIME PRODUCTION MANGA STUDIO – SOFTWARE FOR MANGA PRODUCTION Challenges Future Trends Statistics on Animation Studios in Japan Strategies for Japanese Animation Studios Animation Studios in Japan Thailand Government Support Industry Drivers Challenges Industry Opportunities Strategies for Animation Studios in Thailand Animation Studios in Thailand Singapore Industry Demand Triggers Singapore Government Initiatives Industry Drivers Challenges Strategies for Animation Studios in Singapore Statistics on Animation Studios in Singapore Animation Studios in Singapore Animation Schools in Singapore Malaysia Government Support Industry Drivers Challenges Industry Opportunities Strategies for Animation Studios in Malaysia Malaysias first 3D Animated Feature film Statistics on Animation Studios in Malaysia Animation Studios in Malaysia For more information visit http://www.researchandmarkets.com/research/0db1d8/asian_animation_in ((Comments on this story may be sent to info@m2.com)) (c) 2010 M2 COMMUNICATIONS


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